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Metalcraft Launches Inlay Innovation for RFID Inlay Design, Fabrication

Custom RFID inlays from prototype to production ‘Made in USA’ for converters, manufacturers, distributors and integrators.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Metalcraft announced Inlay Innovation, a wholly owned subsidiary focused on custom RFID inlay design, testing and production in Iowa. The investment strengthens Metalcraft’s supply chain and meets growing demand for custom products sought by RFID converters, manufacturers, distributors and integrators.

“In a turbulent time for our global partners and RFID customers, we made a strategic decision: Inlay Innovation would become a core part of our business,” said Metalcraft COO Kyle Bermel. “This is an investment aligned with our values – to step up in the face of challenges – and it strengthens our ability to solve customers’ identification problems by creating new products.”

Inlay Innovation’s new facility in Ames, IA features Mühlbauer Group equipment for pro-duction with support from Iowa State University’s Center for Industrial Research and Ser-vices. Work at the lab and production facility has already begun, with a ribbon cutting scheduled for Aug. 17.

“Metalcraft’s design, testing and production of custom RFID products reflects a 70-year history of innovation,” said president and CEO Steve Doerfler. “Inlay Innovation is the lat-est investment to create extraordinary value for Metalcraft customers, and it’s the next chapter in our story of manufacturing innovation in Iowa.”

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